indrapublicrelations

Charities Blogging To Make a Difference

Author: MJ Pedone / March 21, 2013

In today’s world, they way in which we communicate has expanded through the social media outlets. Charities are seeing the availability of multiple social platforms and the opportunities for engagement, interaction and donor participation. Social media is for having a conversation online about particular aspects of the charity’s mission and fundraising initiatives and interacting with friends, followers and supporters making it a platform for building long term relationships. Although most groups share their news on Twitter and Facebook, there are several aspects that should be used in your communications plan to connect with constituents who you can cultivate over time. Although this alone won’t bring in a significant amount of money in the short term, it can lead to your long-term goal of raising funds and awareness for your cause.

I find that many organizations are rethinking…

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